Salesforce.com Partner Conference Mexico City

By Earl LaChance

Salesforce.com has shown again why they are one of the leaders in the SaaS (Software as a service) CRM space. In an effort to work with partners in building success and to share the new functionality of their latest release, Alex Wolin, George Hume, and Matt Browning went on a "Road Show" to 4 countries in Latin America to work with local partners.

The first day of the Mexico City workshop we focused on Salesforce.com fundamentals sales training (although we all believe that we have this skill mastered, fine tuning is always welcome and often needed!). Matt's review of Salesforce.com's main selling points and role-playing excercises were well received and of great value. In fact, Daniela Olmedo, a Solvis Consultant, and I applied some of this information the week immediately after during a client visit.

On the second day, we were able to learn and discuss the new functionality recently delivered, including  Force.com platform:
"Force.com is the world’s first Platform as a Service (PaaS), enabling developers to create and deliver any kind of business application, entirely on-demand and without software. It’s a breakthrough new concept that is making companies radically more successful by letting them translate their ideas into deployed applications in record time." from Salesforce.com website.

We are very interested to see this concept being leveraged to deliver a true SaaS platform and architecture, as opposed to the current primary use of SaaS, that of a single-purpose application.

Kudos for Salesforce.com, specifically to Alex, George and Matt for their time and effort in working closely with their partners for mutual success.