A SAS ® Marketing Automation Interactive Tour is now available at www.sas.com. Click here to see the tour. The tour includes:
This is a presentation prepared by our México Director, Jose Corona, about how to implement Marketing Automation using best practices and in a phased approach. The presentation is in Spanish.
Here is the Ad-Tech Miami Podcast about Blogs, Podcast & Vidcasts where Jesus Hoyos participated as a panelist with Jay Berkowitz, Julio Vaca and Diego Naranjo. Here you can find the original blog (Spanish) about the Ad-Tech Miami event and the podcast.
The podcast has a few sections regarding how to use Web 2.0 tools. Jesus' part was about how to use Blogs, Podcasts and Vidcasts as interaction channels with your customers.
Presentation given by Jesus Hoyos about Call Center 2.0 at the Call Center & CRM Conference in Córdoba, Argentina this year.
Presentation about how to implement loyatly programs presented at the Mundo-Contact CRM event in México by our partner and customer loyalty expert, Leopoldo Gomez.
Leopoldo is also parter of the Colloquy Network, the global leader in Loyalty Marketing. He has been a consultant for leading companies in the Caribbean, Central and South America and the US, in such industries as consumer packaged goods, retail, financial services, and telecommunications. Leo is certified in COLLOQUY's Consulting Methodology.
Jesus Hoyos presented a 4 hour CRM strategy workshop with 240 participants at the 1st International CRM Event in México. The event was organized by Mundo-Contact.
About Solvis presentation in Spanish:
Below is our CRM Strategy presentation in Spanish:
Salesforce.com has uploaded the Dreamforce presentations (145 of them) in Slideshare.net - great content and a lot of useful information. Here you can find the presentations for Dreamforce 06 (129 presentations).
Two of our favorites:
Early in the year Jesus spoke about CRM to Hispanics and Latin Americans at one of the monthly Florida Direct Marketing Association meetings.
One Size Does Not Fit All: Understanding
the Nuances, Distinctions, and Opportunities in Marketing to Hispanics
and Latin Americans.
